Welcome to Russia's newest ski resort thanks to the Winter Olympics 2014! Virtually unknown to the general skiing public only a few years ago, Sochi has now become a household name. The 2014 Winter Olympics were awarded to Sochi in July 2007 and this thrusted the town into international headlines and the snowsports media descended. Sochi wasn’t a “resort”, more a town with a big mountain range on its doorstep. There has been a massive investment in the area since the Winter Olympics were awarded.
The three main ones are Rosa Khutor, Mountain Carousel and Gazprom, named after the Russian energy company. There are now hotels being built around the bases of each resort with some very expensive hotels as well as cheaper, more European style options. The Grand Hotel Polyana lies at the bottom of Gazprom while the main hotel at Rosa Khutor is the Park Inn Rosa Khutor. The master plan for Sochi as a ski resort is to have 58 lifts and 150km of runs, spread over several mountains. This puts it on a par with many of the main Alpine resorts. This isn’t expected to be complete before the 2014 Olympics but the Russians are intending Sochi to become a resort that’s a serious contender for attracting European visitors. I'm not sure you'll see the most fashionable skiwear here, but I guess you can expect fur and one-piece a plenty!